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Billboard and VersusGame Launch User-Generated Games Offering Music Fans New Opportunities To Engage With Today’s Top Hits

SAN MATEO, California, 28 October 2021 / PRNewswire / – World Music Authority Billboard and VersusGame, a mobile platform where users can enjoy pop culture predictions and events through user-generated interactive games, today announced a partnership to provide fans with the exciting opportunity to use their knowledge to vote on today’s music charts, gamify the Billboard charts and generate buzz around today’s top artists and their songs.

The hottest new partnership in music will create opportunities for consumer engagement through free and potentially paid games, paving the way for Billboard to engage fans in deeper and more meaningful ways. In previous games featuring Billboard artists and songs, data shows fans predicted the right chart highs 72 percent of the time. Now consumers will have the opportunity to use their knowledge of pop culture to win prizes and monetize their predictions.

The collaboration consists of Billboard’s organization of twice-weekly head-to-head challenges on VersusGame, where fans can vote on their favorite artists and songs and bet on who will top the charts.

“We are very excited about this innovative partnership and what it brings to VersusGame and Billboard audiences,” enthuses Jean Vitti, CEO of VersusGame. “There has never been a collaboration like this that allows fans to play with the music industry. It will change the way consumers interact with their favorite artists and songs, and provide exciting new pop culture content, prizes, and monetization opportunities for our users through on-going games and challenges. “

“We’re excited to offer the public new ways to interact with today’s top artists and music through our partnership with VersusGame,” said Julien holguin, Chairman of Billboard. “Our flagship graphics have always played a central role in highlighting trends. So now we’re giving fans the ability to use the data from the graphics and their own knowledge to predict the biggest moments in pop culture. that each game will encourage them to challenge and challenge each other, while celebrating their favorite music. “

Famous Celebrities and Designers Jason DeRulo, Josh richards, Noah Beck and Bryce Room will be announcing games as members of the VersusGame community over the next few weeks. To make predictions on your favorite songs and musicians, download the app from the App Store, Google Play, or about.versusgame.com, and follow Billboard!

ABOUT VERSUSGAME
VersusGame is a global entertainment pop culture game app where users can invest money on hot topics regarding celebrities, pop culture, sports, entertainment, food etc. This app is the first of its kind to bring power to the masses and allow consumers to capitalize on their knowledge of the dominant culture. Since launching in 2019, VersusGame has grown significantly, with more than $ 17 million in cash prizes to over 9.5 million players. For more information, please visit www.versusgame.com.

ABOUT THE DISPLAY PANEL
Billboard is a global brand of music media, with renowned authority among artists, fans and the industry. Billboard is the engine of the ultimate music destination and global magazine, with unrivaled reporting on music news, issues and trends, definitive industry charts, encompassing the most comprehensive chart database and the most respected in all musical genres. Billboard also hosts elite conferences and events that regularly bring industry and consumers together for important conversations.

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https://www.billboard.com/


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