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Girls’ Generation’s Taeyeon Mesmerizes In Ethereal Music Video For “INVU”

This year, February 14 isn’t just for Valentine’s Day, it’s also for the return of Girls’ Generation’s Taeyeon.

At 6 p.m. KST, SM Entertainment and Taeyeon released their third studio album “INVU,” ​​along with the music video for the album’s title track. The track “Can’t Control Myself” was pre-released a month ago on January 17, 2022. The album also includes his previously released digital single, “Weekend”, along with twelve other songs.

The first single from the album of the same name, “INVU” is described as a “house-based dance pop song with a soft, dreamy synth sound with a charming flute melody”. The lyrics of the song convey a person’s feelings and how their lover is able to love even after being hurt many times, compared to them.

The music video for “INVU” sees Taeyeon amidst an otherworldly setting, dressed as an archer and, well, a goddess. The director of the music video explained the concept of the MV as this“Artemis was in love with a hunter named Orion, but Apollo was displeased and shot Orion with a bow. So Artemis made Orion a constellation.

Since its release, Taeyeon fans have been trending “#TAEYEON_INVU_COMEBACK” on social media as a show of support and love for the artist’s comeback. Fellow artists SM Seulgi from Red Velvet and Doyoung from NCT also posted stories in favor of Taeyeon.

Miss Ma’am Taeyeon really kills every time she releases new music. Listen to his brand new album and stream “INVU” here.

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