The composer in question is Edd Kalehoff, and crafting the theme music and cues for “The Price Is Right” was actually one of his first credited gigs on television. Although there has been some debate surrounding royalties and credits on the show’s iconic theme music over the years (via Genius), it’s safe to say that music remains a legitimate calling card for both the show and Kalehoff himself.
As Kalehoff recalled in an interview for Henry Hey’s “The Right Key” YouTube series, much of the show’s music was recorded via a mix of synthesizer and Moog work, with a handful of session players (including members of Los Angeles’ famed “Wrecking Crew”) stepping in to live contributions in the studio. While “The Price Is Right” remains arguably his best-known work, the music he contributed to the show before his 2020 departure proved only the tip of the iceberg when it comes to the Kalehoff’s orientation as a television composer.
Indeed, “The Price Is Right” is far from the only show sporting a Kalehoff theme. According the composer’s own website, Kalehoff’s extensive sound vault features contributions to shows like “ABC’s World News Tonight,” “The View,” “48 Hours,” “Nightline,” “PBS NewsHour,” and “Monday Night Football.” Heck, he even composed the theme music for Nickelodeon’s legendary slime-centric game show “Double Dare.” In a 2015 interview with PBS, Kalehoff said he also helped record the iconic clockwork intro for “60 Minutes”. With a resume like that, Kalehoff can arguably lay claim to the title of icon himself.